Monthly Archives: January 2012

Customer Interaction With Utilities Via Social Media Rising Swiftly, According to New Pike Research Survey

Interesting post on the rising use of social media for customers interacting with their utilities in the US. Excerpt: ” While the overall percentage of customers who interact with utilities using social media is not large, at just under 11%, … Continue reading

Posted in CRM- Customer relatonship Management, Marketing 2.0 - Social Marketing | Leave a comment

From rags to riches thanks to the web and self publishing on Amazon

Here’s another interesting example of how the web, if used to its fullest, and with great determination, can serve as media for individuals to get their word out themselves, bypassing go betweens like publishers in this case. A young woman … Continue reading

Posted in Marketing 2.0 - Social Marketing, Search Engine Optimization ( SEO), Women's Entrepreneurship | Leave a comment