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Who am I
Professional with a ten plus background in managing large scale marketing communications campaigns as well as online platforms. Bi cultural, French and North American, perfectly bilingual in French and English and fluent in Spanish. Here I like to communicate my findings and musings on social media ( aka the Web 2.0), from the end user point of view and as it pertains to how companies and brands market their wares. I have a personal interest in international mobility, women's and children's use of the web, internet governance and sustainable development, eating well AND healthy...Search :
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Latest posts
- Moms – as we well know- are active on social media
- The Pros and Cons of the new Facebook Fan Page Format – Timeline
- How does Facebook make Money? Finally some numbers!
- Customer Interaction With Utilities Via Social Media Rising Swiftly, According to New Pike Research Survey
- From rags to riches thanks to the web and self publishing on Amazon
Author Archives: Caro SanFrancisco
Moms – as we well know- are active on social media
I’ve been saying for over 10 years that moms are connected and active on the web, beeing a a very geeky mother myself. However, the image of the mother is not often that one from male geeks and investors, who … Continue reading
The Pros and Cons of the new Facebook Fan Page Format – Timeline
Facebook rolled out a new format for fan pages yesterday, which mirrors what it did for individual profiles a few months back. This involves changing the look of the page, adding a large visual across the called a ” cover … Continue reading
How does Facebook make Money? Finally some numbers!
Facebook’s recent filing for an IPO gave us some insights into how Facebook earns money. Total revenue reached almost 4 Billion $ in 2011. As to its profit, it turned positive in 2009, after losses in the previous years, and … Continue reading
Customer Interaction With Utilities Via Social Media Rising Swiftly, According to New Pike Research Survey
Interesting post on the rising use of social media for customers interacting with their utilities in the US. Excerpt: ” While the overall percentage of customers who interact with utilities using social media is not large, at just under 11%, … Continue reading
From rags to riches thanks to the web and self publishing on Amazon
Here’s another interesting example of how the web, if used to its fullest, and with great determination, can serve as media for individuals to get their word out themselves, bypassing go betweens like publishers in this case. A young woman … Continue reading
