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Who am I
Professional with a ten plus background in managing large scale marketing communications campaigns as well as online platforms. Bi cultural, French and North American, perfectly bilingual in French and English and fluent in Spanish. Here I like to communicate my findings and musings on social media ( aka the Web 2.0), from the end user point of view and as it pertains to how companies and brands market their wares. I have a personal interest in international mobility, women's and children's use of the web, internet governance and sustainable development, eating well AND healthy...Search :
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Latest posts
- Customer Interaction With Utilities Via Social Media Rising Swiftly, According to New Pike Research Survey
- From rags to riches thanks to the web and self publishing on Amazon
- Linkedin now offering statistics for its Groups
- Training sessions on social media marketing starting December 2011
- Google Plus social network member Profiles in Novembre 2011
Category Archives: Online Publishing and Web 2.0
Initiation to Search Engine Positioning, Local search and Web 2.0 Marketing
Monday, January 10, we’ll hold a three hour initiation to being visible in search engines, both on a global and local search, and to being present in local Web 2.0 sites. Held in Aix en provence, 9:15 to 12:15. Free … Continue reading
Having active internal social networks
Here’s an interesting post seen on the HBR blog about what it takes to make company internal social networks successful. Basically, as often, it has to come from inside the company. This can be achieved by training of a group … Continue reading
Case study of Orange Web 2.0 Marketing
Synthesio, a French company, offers in this post a case study of their work for French telecom leader Orange monitoring Orange’s presence on social media and responding to customers Web 2.0 style. These are great insights for any company. –> … Continue reading
Seven important trends for 2011 by TNW Social Media
Here’s an interesting article on TNW Social Media about the major trends in social media for next year. Here’s the three I liked the most, quoted from the post indicated above: * Branded Content Brands and businesses are starting to … Continue reading
Facebook’s idea of privacy still a strange one with Open Graph
Here’s a copy of a good article from Network World on FaceBook’s new approach to privacy: one that consists intelling our friends about the sites we visited without asking for our consent first. The article seems to indicate this was … Continue reading